Looking to increase your influence online? Brandalism can provide and implement a proven content plan to meet your requirements and help you achieve your marketing goals.Content Strategy
We have a methodical approach to content marketing that comes from having years’ of experience in the space.
We begin by looking at the content you already have, assessing where potential opportunity lies and comparing this to the competitors in your space.
A deep-dive into your brand’s buyer personas can be incredibly revealing in terms of strategy. Ultimately content needs to adhere to the desires of your audience.
Customer Journey Mapping
What do we want the audience to do, where and why? Customer journey mapping allows us to determine the whats and the whys of content production.
Business Objective Analysis
What conversion points are most important to your business? What does success look like from an ROI objective? This is where we start mixing in business need.
Any good content strategy has a firm focus on amplification – this is all about being where your audience are with the content they need, when they need it.
From a day-to-day perspective what processes need to be in place for the strategy to be successful? From staffing to reporting, thorough content governance is key.
Content can take many shapes and forms. Knowing what content performs the best for any particular objective comes with experience and thorough planning and research. We produce a range of content across multiple mediums depending on the objective. Content Production
From blogs and articles to interviews, listicles and vox-pops – we strategically create written content that resonates with your audience and meets business objectives.
We produce photographic content made for social or web. From product shots to editorial images to support larger content campaigns, we hand-pick our photographers to suit.
Our video content production work ranges from info-videos made for social or high-production on-location shoots for wider content campaigns.
Made for Social
Some clients engage us simply to produce social media content – that’s fine too! As a social media agency we understand what type of social content performs.
Our graphic designers are on hand to produce content that is both visually engaging and strategically driven. From social snippets to email design we have you covered.
Content amplification is not just about getting your message to as many people as possible but to the right people at the right time. We work across all forms of social media advertising and have relationships with publishers for native placements.Content Amplification
We have relationships with a variety of publishers and will work with them to ensure that content is distributed to the most relevant audience possible.
Social Media Amplification
We know how to maximum social media spend to get the best results as possible. Whatever the social amplification objective we have the experience to hit targets.
Retargeting people who read your content can be an great way of pushing them further down the funnel to becoming a long-term customer.
Content distribution platforms like OutBrain and Plista can be an incredible way of reaching potential customers and getting your content seen by relevant people.
An oldie but a goodie – email marketing is both and incredible way to retain your customers but when used strategically can also help you acquire brand new ones.